On Saturday 5 April, AFS Economist and Tax Technician Marietta Stratigelli participated as a speaker at the 4th Pet Congress, presenting the topic: “The secrets of success for small Pet businesses”.
Within the framework of the speech, practical advice and best strategies were highlighted for strengthening the sustainability and growth of small businesses operating in the pet sector. Specifically, methods were presented for:
- increasing turnover,
- correct product pricing,
- expense management,
- and optimising tax obligations.
Particular emphasis was also placed on tools such as upselling, cross-selling, loyalty programmes, as well as the use of digital marketing and social media as key pillars for increasing sales and enhancing competitiveness.
At the same time, the modern technological solution “myAFS app” was presented, a tool designed to offer professionals simplicity, transparency and control over their finances.
Through the use of the myAFS app, businesses can:
- Monitor revenues, expenses and VAT in real time
- Upload their invoices easily
- Maintain digital archiving of their financial records
AFS’s participation in this congress is part of the company’s ongoing effort to support small and medium-sized enterprises, offering specialised solutions that meet both their accounting and strategic needs.
At AFS, #mazi_megalonoume, contributing decisively to strengthening the competitiveness of businesses in the sector, consolidating the company’s prestige in the market.
